Opinion: Why Lotus needs a McLaren 570S rival
Mid-engined Esprit supercar was built from 1976 to 2004
With a revived Lotus Esprit on the horizon, we discuss how the brand will compete with the likes of McLaren and Audi
So Lotus is going to make a new car in an “upper segment above the Evora”; one that doesn’t compete with anything wearing a ‘911’ badge.
Even if Lotus won’t say it, we will for them: they’re making a new Esprit. And they’re doing so with the wind in their sails; the Evora has quietly (and quite brilliantly) crept up from a £47,500 car at launch in 2008 to one with a £112,500 price in GT430 guise. It’s a price tag the Evora actually wears rather well, albeit at the limit without encroaching into McLaren territory.
There’s only one thing to do, then, and they’re going to do it. The Esprit is coming back.
Source: Autocar Online