Aston Martin AM-RB 003: £1m hypercar 'oversubscribed'
British firm reports heavy demand for 2021 McLaren P1 rival, increased sales in first quarter of 2019
In its financial results report for the first quarter of 2019, Aston Martin boss Andy Palmer said that demand for the AB-RB 003 has already exceeded the 500 examples the company plans to build when it goes into production in 2021.
“We now have the task of allocating to our customers from an ever-growing list,” said Palmer.
Aston Martin sold 1057 cars in the first three months of 2019, up from the 963 it sold in the same period last year, resulting in revenues of £196 million. But higher costs meant that the company posted a £2.2 million loss for the quarter – although that exceeded the expectations of analysts.
The firm says that it expects the second half of this year to be the “major driver of profitability”, due to a number of special editions planned to go on sale.
As part of its financial report, Aston Martin also confirmed that work on the first production trial version of the DBX, its forthcoming first SUV, began on 15 April. The company is continuing an extensive test programme with the prototype version.
Source: Autocar Online