Ex-Jaguar design chief Ian Callum launches design firm

Ian Callum

Ian Callum left Jaguar after 20 years as its design chief

New independent company will be based in Warwick and undertake a diverse range of commissions

Ex-Jaguar design chief Ian Callum has launched a new business venture, just weeks after his high-profile departure from the company’s styling department

Named after its founder and design director, Callum is an independent design and engineering firm that will create bespoke products for clients across a variety of industries, including lifestyle, travel and design. 

The new company is headquartered in Warwick, not far from where Callum himself once penned pivotal Jaguar models such as the XF and I-Pace, and comprises a team of 18 audio, art, fashion, motorsport and lifestyle experts. 

Ian Callum said: “In today’s modern world, collaboration is the catalyst for new ideas, and this is our ethos and inspiration, both within our team and as we look to work with partners in the future.

“Callum is an exciting new chapter that will focus on ‘Journeys to Destinations’, and all that encompasses.”

The company’s three other co-founders have also had a significant impact on Britain’s motoring landscape. 

David Fairbairn is the firm’s programme director, and was partly responsible for Jaguar’s recreation of the iconic Lightweight E-Type, revealed in 2014. He said the new company “brings together highly experienced, skilled and enthusiastic people that share the same want – the opportunity and freedom to create and produce products that excite”. 

The other co-founders are engineering director Adam Donfrancesco, an ex-Noble and Aston Martin engineer, and commercial director Tom Bird, who helped to orchestrate the Jaguar C-X75 concept’s appearance in the James Bond film Spectre. 

The company is set to release official details of its first project in the coming weeks. 

Read more

Ian Callum: the man who revived Jaguar design​

Jaguar C-X75 concept review

The heroes of Ian Callum



Source: Autocar Online

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